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Association programs

Growth infrastructure for the organizations that serve the trades.

Associations have the same pipeline as their members: attention, contact, response, follow-up, and renewal. We build the systems that carry it.

Program areas

Six places associations lose momentum.

Each area below is scoped to your calendar, your governance, and the staff capacity you actually have.

01

Member acquisition

A clear value story, a findable membership path, and an application experience a busy contractor can finish on a phone.

Outputs

  • Membership value narrative
  • Search-findable join path
  • Application and payment flow review

02

Onboarding & retention

First-90-day onboarding that gets a new member to their first benefit, plus a renewal cadence that does not start the week dues are due.

Outputs

  • Onboarding sequence
  • Benefit-activation checkpoints
  • Renewal and win-back cadence

03

Sponsor & vendor development

Packaged, defensible sponsor value with delivery you can prove at renewal instead of re-selling from scratch each year.

Outputs

  • Sponsor tier and inventory design
  • Delivery tracking
  • Renewal reporting pack

04

Benefit activation

Members renew what they use. We make each benefit easy to find, easy to start, and visible in member communications.

Outputs

  • Benefit catalog and activation paths
  • Communication calendar
  • Usage reporting

05

Non-dues revenue

Programs, events, education, and partner offerings developed as durable revenue lines rather than one-off fundraisers.

Outputs

  • Non-dues program design
  • Pricing and packaging
  • Launch plan

06

Board-ready reporting

Membership, engagement, sponsor delivery, and program revenue in a format a board can act on in one meeting.

Outputs

  • Reporting template
  • Data sources and cadence
  • Quarterly review structure

How we engage

Custom scope, plain terms, no discount games.

Association engagements are scoped as custom work because no two associations share a calendar, a bylaw set, or a staff model. They are not part of the member discount program.

  1. 01DiscoveryMembership data, sponsor inventory, benefit usage, and board reporting expectations reviewed together.
  2. 02ScopeA written engagement with deliverables, owners, and a calendar that fits your board cycle.
  3. 03InstallSystems built and handed to staff with documentation, not left as a consultant's slide deck.
  4. 04ReportBoard-ready reporting on membership, engagement, sponsor delivery, and program revenue.

Eligible NPMCA business members receive 30% off RRG professional service fees.

RRG Global is not endorsed by, affiliated with, or sponsored by any association named on this site. Eligibility is verified before the member rate is applied.